How often do you update your website? Last week I had a couple of requests to update Contact and About information on WordPress websites I help maintain. One was pretty straightforward and just needed some changes to the owner’s bio and credentials. The other was a complete change to staff bios, credentials, and new photos. It occurred […]
Continue readingI read two apparently unrelated articles on December 31st. But if you pay attention to life’s “chance” encounters (like I try to do), you might think that there’s a good chance they’re related. My responses to the articles are a bit personal in nature, but I think they can be applied to website performance and WordPress […]
Continue readingIf you look after updating your own WordPress website, you’ve probably noticed that version 4.4 was launched recently (if you haven’t noticed, make sure you update today! WordPress updates often contain important security enhancements). There are a few new features (you can read about all the WordPress 4.4 features here if you’re interested) but one […]
Continue readingFor most small business people, day-to-day work life is busy and sometimes confusing. The online world is even busier and more confusing. It’s easy for busy people to be tricked by misleading online marketing campaigns. Online scams vs. misleading online marketing Some scams are more obvious than others. If you get an email from someone […]
Continue readingOne of the gifts that WordPress offers website owners is the freedom to create unique content and easily publish it for anyone to access. WordPress offers a do-it-yourself option that is limited only by a website owner’s time and desire to do it alone. But after a while it’s easy to forget that there are […]
Continue readingWhat is a membership site? In the “offline” world, we’re familiar with the membership concept. Most of us pay membership fees for things like fitness (gym membership), recreation (team sports), and everyday items (warehouse clubs). Membership is a common feature of life these days. It creates value for the customer and loyalty (and recurring revenue) for the […]
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