Marketing Resources for Small Business owners and Marketing Managers The final 3 months of 2017 are here! It’s almost the middle of October already but you’re still thinking about summer. In fact, the boys of summer are now slugging it out to see which two teams will face each other in the World Series. You might […]
Continue readingIf you have an online store based on the most popular WordPress e-commerce solution, you probably have your own stories of updating WooCommerce. This post describes my own experience, how I’ve come to terms with major WooCommerce updates, and how to avoid (or at least minimize) significant problems after updating. If you’ve been running a WordPress website […]
Continue readingBefore I go any further, let me clarify that title. I wish I had a magic “fresh content” solution for website owners but alas, I do not. Just because I work with WordPress websites every day does not make it any easier for me to keep my own website updated with fresh content. In fact, […]
Continue readingHow often do you update your website? Last week I had a couple of requests to update Contact and About information on WordPress websites I help maintain. One was pretty straightforward and just needed some changes to the owner’s bio and credentials. The other was a complete change to staff bios, credentials, and new photos. It occurred […]
Continue readingOne of the gifts that WordPress offers website owners is the freedom to create unique content and easily publish it for anyone to access. WordPress offers a do-it-yourself option that is limited only by a website owner’s time and desire to do it alone. But after a while it’s easy to forget that there are […]
Continue readingWhat is a membership site? In the “offline” world, we’re familiar with the membership concept. Most of us pay membership fees for things like fitness (gym membership), recreation (team sports), and everyday items (warehouse clubs). Membership is a common feature of life these days. It creates value for the customer and loyalty (and recurring revenue) for the […]
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