Small Matters - April 11, 2023

Caring for your WordPress site


If you have someone creating blog content for you and you’re concerned about plagiarism, Plagiarism Checker is a free tool from SEM Rush (you just need a free account with them).

I tested the tool with some text that I thought might be AI-generated, and it confirmed some suspicions.

I then asked ChatGPT to write an article for me, which I then pasted into the Plagiarism Checker. The tool warned me that this text was 100% AI-generated!


When I copy/pasted text from a live blog post, it reported 97% likely plagiarism. It also showed me the URL I had copied it from.

Looks like a great tool if you’re concerned about creating quality, original content.

Plagiarism Checker interface

Performance / SEO

If you’re contemplating best practices for creating fresh content that serves your target audience effectively and has the potential to receive favorable views and rankings from search engines like Google, this article is a great place to start.

In summary, some of the best and simplest SEO advice is to focus your writing on the real people you are trying to reach. Avoid becoming obsessed with finding topics and phrases that search engines might like. There are so many how-to articles online covering almost every topic on the planet, so it’s hard to be totally original. But you can always speak from personal experience. So, why not simply start with your own story and link to other authoritative websites as needed?

Caring for Clients

I have a couple of clients who wanted to create an online private community, so I helped research various options. Because I had already created their websites with WordPress, they opted for BuddyBoss.

Sometime in the future, I’ll work on a more in-depth review of BuddyBoss, but for now I’ll say two things.

First, prepare for a fairly steep learning curve. In time, you will find BuddyBoss a very powerful and customizable plugin.

Secondly, if you have users that prefer a mobile app, the cost and setup for the Buddyboss app is quite expensive. I only recommend this if you have a paid membership that will offset the startup cost and the annual fees.

Caring for Yourself

We’re probably all familiar with the concept of decluttering, but it’s worth a reminder.

The Mental Health Benefits of Decluttering is a helpful article if too much “stuff” (material things, meetings, side hustles, email, books to read…whatever) is contributing to increased anxiety.

Key starter questions:

“Do I have more stuff than I need? Are my belongings stressing me out more than making me happy? If you answer yes to these questions, consider decluttering and getting rid of some stuff.”


ADAAWE is a “co-working and community hub for Indigenous entrepreneurs, creators and business owners in Ottawa-Centre to gather, learn, collaborate, trade and thrive on the unceded Algonquin Territory.”


My go-to plugin for creating online forms is Gravity Forms.

I know there are now many great forms plugins available, but when I started using WordPress, Gravity was by far the best.

I still think it’s the best. It’s easy to use, there are many add-ons that work for specific client needs, and the support is fast and effective. That’s been my personal experience with Gravity Forms for 10+ years.

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