Hero videos, Bold Websites, and Digital Resilience

Small Matters - October 24, 2023

Caring for your WordPress website

WordPress Education

Have you caught yourself gaping in awe at hero videos featured on website Home pages?

Hero videos often replace a large static image or the classic Home page slider.

Hero videos are not just for big companies, although a professional video makes a huge difference. Here’s an example of a hero video I posted for Ogden Contracting.

Maybe you have your own promo video to show off and you’re wondering how to display it on your Home page.

This in-depth video covers the basics you need to know, including video optimization tips such as:

  • Compress videos without losing quality
  • Strip the audio
  • Improve video quality but add blur
  • Host locally (not YouTube) or via CDN

If you like the idea of having a hero video but don’t want to firgure out all the technical details, feel free to contact me to do it for you.

Caring for Your Business

Website Inspiration

When it comes to making a bold impression on your Home page, a hero videos are a great option.

But you might also consider using large images or even big, bold fonts.

I recently discovered a new theme/tool for designing a portfolio website. It’s called Semplice. I have not used it yet but am curious to test it out. Let me know if you’ve used it and what you think of it.

It’s not just for visual artists showing off their portfolios. Here’s a pizza restaurant in Toronto that uses the Semplice theme.

Wow.

Caring for Yourself

Digital Wellness

Going big and bold on a website extends far beyond design elements. The actual content is far more important.

With all the negative news about digital media, I was encouraged to read this article on Empowering kids’ digital resilience.

The free after-school program for Surrey, BC students in grades 5-7 engages students in digital citizenship questions such as:

  • Health and well-being online
  • Privacy & safety
  • Digital footprint
  • Digital commerce
  • Communication/etiquette
  • Cyberbullying
  • News/media literacy
  • Social media wellness

It’s encouraging to see efforts like this—real people working to make a difference in their community.


Do you maintain a WordPress website?
Get hand-picked practical tips, valuable resources, and creative inspiration from the best online sources – delivered to your Inbox twice a month.