Small Matters - November 7, 2023

Caring for your WordPress website

Website Performance

Google Search Console is a free, invaluable tool for any website manager.

Personally, I find Google’s user experience—the way they design their tools, website, and tutorials—difficult to navigate. That’s where quick guides to GSC such as this one can help you set up Search Console for your website.

Caring for Your Business

Website Marketing

That’s not to say that Google doesn’t provide good tutorials.

For example, these tutorials on Google Analytics are a great place to start when it comes to learning how to monitor your website traffic and online marketing efforts.

If you’re puzzled by some of the tools in the new GA4, take some time to work through these tutorials before searching for (or paying for) other third-party online tutorials.

Caring for Yourself

Mental Health

Managing a small business or non-profit can be stressful, to say the least.

Just the thought of setting up Google Search Console and Analytics—let alone keeping on top of website data week after week—can push your anxiety through the roof.

Thankfully, there are many resources available to help you manage anxiety. So many books and articles about anxiety and fear are all about tips. And most of them are very helpful.

The presenter in this TEDx talk (from a few years ago) took a unique approach.

Michelle Poler decided to meet her fears head on. Over 100 days of facing 100 specific fears, she learned some valuable lessons.

Notably, she was able to narrow down her 100 fears to only 7 basic fears which fit into 3 main categories:

  • Universal Fears (danger, pain, disgust)
  • Cultural Fears (embarrassment, rejection)
  • Personal Fears (loneliness, control)

Her challenge to us: Pick one of your fears and take a step this week to face it.

Pick one that’s manageable for you. If needed, re-watch the video for inspiration!

Unstoppable Joy

One last thing to help with anxiety…

I highly recommend this 10-Week Course on How to Live Joyfully Even in Challenging Times. I went through it last winter and it was an amazing boost to my weary soul. Sign up NOW!

people celebrating on a beach at sunset

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